Our blog. Our thoughts.

On a mission to become a $1million ARR, focusing on content marketing, sales strategy and SaaS. Helping the B2B Saas create great websites and convert leads.

Who Am I? I'm Dan 👋 I run Mawla, where we create conversion optimised marketing websites for SaaS companies. In 2021 we turned over €560k and we aim to hit 1mil in 2022!

It is really hard to recall exactly where your head was 1 year ago. I’ve spent some time reading through emails, last years post, and looking at slack messages, so here we go.

With 2020 coming to a close I’ve been thinking about how to sum up the year and the ups and downs that went with it. My hope whenever I write something like this is that I can provide some value or meaningful takeaways for anyone else looking to grow a business or overcome similar challenges.

Starting out is daunting. You want to focus on your business, you want to get customers, but theres a few things you need to tick off before you can do that. They can seem daunting initially but I honestly found the process of setting up to be pretty straight forward, painless, and more importantly not very expensive (~€500.00). Its a well trodden path, and you’ll be dealing with professionals all along the way.

I’ve always been drawn towards startups, I love being a part of the creation of something new and I love feeling like your work genuinely matters. Some people avoid it like the plague, the idea of late nights, weekends and missed holidays seems like voluntary slavery but to me it’s exhilarating.